Microsoft Dynamics CRM is a full customer relationship management (CRM) suite with marketing, sales, and service capabilities that are fast, familiar, and flexible, helping businesses of all sizes to find, win, and grow profitable customer relationships. Delivered through a network of channel partners providing specialized services, Microsoft Dynamics CRM works with familiar Microsoft® products to streamline processes across an entire business.
Marketing: Generate Demand
Provide marketing professionals with data cleansing and segmentation tools, campaign management features, and insightful marketing analytics to increase the effectiveness of marketing programs, generate demand, and
better track key performance indicators. Microsoft Dynamics CRM provides a holistic, comprehensive set of marketing capabilities so you can better understand customers and target your resources to the areas of highest return.

Microsoft Dynamics
CRM is truly a new
platform for Polaris,
allowing support and
sales teams to evolve
and work together
in ways that were
not possible with the
legacy applications.

Sales: Close Deals Fast
Enable salespeople to create a single view of the customer with tools that streamline and automate everyday sales processes promoting shorter sales cycles, higher close rates, and improved customer retention. Microsoft Dynamics CRM gives sales professionals fast access to customer data and history online or offline so they can work smarter and spend more time selling. Wizard-driven communications tools help keep sales prospects and customers informed of new product and service offerings.

Customer Services: Deliver Responsive Service
Deliver customer information, case management, service history, and support knowledge to the desktops of customer service personnel, giving them the tools to deliver consistent, efficient service that enhances customer loyalty and profitability. Microsoft Dynamics CRM provides a comprehensive customer service solution that is familiar to users and completely customizable to match your support process.

Customer Choice
A cornerstone of Microsoft Dynamics CRM is customer choice. Designed with a single unified code base for both on-premise and on-demand deployments, Microsoft Dynamics CRM enables customers to choose the right deployment model for their specific business and information technology (IT) needs, with the flexibility to change deployment models over time if business or IT preferences change.

Fits Your People
With a familiar user interface, wizard-based tools, and close integration with Microsoft Office system productivity applications, Microsoft Dynamics CRM helps you achieve the best fit for your people.

• Get started quickly in a familiar Microsoft Office Outlook® environment designed to support fast user adoption and high utilization of your CRM solution without a typical Alt-Tab between Office Outlook and CRM.

• Empower users to work with familiar tools, such as Microsoft Office Word and Microsoft Office Excel® spreadsheet software, to create their own dashboards and personal workflows with wizard-based tools without reliance on outside support.

• Provide role-tailored access to information and data both online and offline, giving people access to only the information they want and need—delivered in the way they want it.

Fits Your Business
Microsoft Dynamics CRM provides choice and flexibility in how you implement and customize your CRM application so you can achieve the best fit for your business.

• Automate business processes to unify line-of-business systems with flexible, easy-to-use tools built on the Microsoft Windows® Workflow Foundation platform.

• Design your solution utilizing easy to use point and click customization to quickly modify and extend CRM to work the way your business works to uniquely fit the needs of each business group.

• Align IT and business goals through a CRM system that meets both IT requirements and the business requirements enabling fast deployments, low-effort iterative changes and empowered business users.

With the improved knowledge Microsoft Dynamics CRM
gives us about the customer and a better, more efficient information flow from our sales force to the back office functions, we are improving our competitiveness, customer service, and saving costs due to higher efficiency.

Fits Your Environment
Built on reliable, industry-standard technology, Microsoft Dynamics CRM is an adaptable and affordable CRM system that fits within your existing technology environment.

• Realize fast return with industry-standard technology built on a performance-enhanced architecture that gives you fewer elements to deploy and maintain.

• Protect IT investments using flexible technology that does not lock you into a specific deployment method, and is easy to upgrade, move, and extend into new business groups, geographies, and lines of business.

• Connect to other technologies with built-in integration between internal and external systems, helping to reduce operational costs and provide fast access to functionality.

Learn More About Microsoft Dynamics CRM
To learn more about the full suite of Microsoft Dynamics CRM marketing, sales, and customer service capabilities visit
http://www.microsoft.com/dynamics/crm

<<<Download Microsoft Dynamics CRM

Microsoft Dynamics CRM is fully integrated customer relationship management software that helps you create and maintain a clear view of customers from first contact through post-sales.

Provide your people with the tools and information they need to create a 360 degree view of customers, using a highly flexible customer relationship management solution that can adapt, grow, and scale with your business.
Built on a highly flexible platform, Microsoft Dynamics CRM business software provides a solution that is easy to adapt as your business changes. Achieve rapid return on investment and help keep costs down with efficient
manageability and the ability to choose on-demand, on-premise, or to move between these deployment options. Provide enterprise level performance and scale to support the needs of local business groups up to the largest global enterprises. Microsoft Dynamics CRM helps enterprise organizations to:

Fits Your Business
Flexible design and process automation with real-time business insight

Fits Your Environment
Fast to deploy, simple to customize and easy to manage

• Attain a 360-degree view of customers

• Achieve reliable user adoption

• Adapt quickly to business change

• Accelerate project delivery and returns

Achieve Reliable User Adoption
Give users access to role-based information and customer management capabilities in the familiar applications that they use every day.

• Achieve high user adoption through integration with familiar Microsoft Office productivity applications.

• Improve user productivity by consolidating customer information into a single location with easy-to-use reporting, visualization, and customer management capabilities.

• Reduce training costs and enable users to get started right away by providing CRM functionality integrated with Microsoft Office productivity tools they already use.

• Enable users to work virtually anywhere with support for mobile users and offline access to CRM functionality and reporting from synchronized data.

We’ve experienced four times the user adoption with
CRM than with our previous sales automation system.
By keeping our approach simple, our team has been more willing to embrace CRM as a tool they use every day

Adapt Quickly to Business Changes
Adapt quickly to changing markets with a CRM solution that is designed with the flexibility to grow and change with your business. Quickly deploy and customize your CRM application to fit your business needs with point-and-click customization.

• Change quickly using visual tools that allow business units to rapidly customize Microsoft Dynamics CRM at the business analyst level. Create and change entities, forms, workflows and more to keep pace with changing business needs.

• Change deeply in on-premise deployments with standard .NET development tools and skill sets in IT to make up gradable customizations quickly and efficiently. Leverage the native SOA architecture and standard web services to unify customer processes across enterprise applications.

• Change completely by using Microsoft Dynamics CRM as a platform for relationship management solutions that reach beyond the traditional boundaries of CRM.

ATTAIN A 360-Degree View of Customers
Turn disparate data into actionable information by making it available to the people who need it most–the end-users. Consolidate data stored throughout the enterprise, whether in line-of-business systems, custom applications, or on users’ desktops, and empower everyday CRM users with easy reporting and actionable analytics.

• Put business insight in the hands of users with wizard-based tools for reporting so they can gain timely access to information and insight without the assistance of IT.

• Deliver actionable intelligence by combining predictive analytics with business automation so people have access to the information they need to help achieve a 360-degree view of the customer.

• Minimize costs by taking advantage of powerful business intelligence technologies included in standard Microsoft products such as Microsoft SQL Server and Microsoft Excel.

The close integration between Microsoft Dynamics CRM and our other Microsoft
software, including Microsoft SQL ServerTM, and Microsoft Office Outlook®, Word, Excel® and Share Point® Server, provides Cypress
Care with enterprise wide
customer management for the first time

Accelerate Project Delivery and Returns
Deliver quick wins for business, IT, and finance with rapid return on investment and a low total cost of ownership. Streamlined installation and simplified administration features help you get up and running rapidly.

• Take advantage of your investment in Microsoft products and technologies thanks to close integration with other Microsoft software and services, you can leverage the money, training and time investment your organization has made in Microsoft tools.

• Interoperate seamlessly with existing applications through the native services oriented architecture and standards-based web services

• Choose from deployment options that include on-demand, on-premise, and self-hosted implementations all delivered on a common architecture and data model. Change your mind at any time or host it internally for ultimate control and flexibility.

Availability, Performance, Scalability
Scale efficiently to the needs of the largest global deployments with a CRM solution that is highly available and responsive. In on-premise deployments, take complete control with flexible options for load balancing and clustering for data and transaction volume, and configuring and optimizing for speed and bandwidth requirements. Best of all you can do all this economically with standard Microsoft technology tools and skills.

We needed all of our worldwide offices on one
common CRM solution to harness the firm’s overall
knowledge of our clients. Our
clients are global and we need a unified view of
their organizations to serve them effectively.

• Optimize performance with technologies that use established skills and standard optimization techniques, including Microsoft Internet Information Services, Microsoft SQL Server® database software, and Microsoft Exchange Server.

• Configure to meet bandwidth requirements with highly flexible options for delivering responsive performance over the local area network (LAN) or wide area network (WAN).

• Scale up and out with load balancing, web farm clustering, exchange clustering, SQL Server mirroring to flexibly meet the needs of large or small enterprise deployments.

• Deploy for scalability with on-demand, on-premise, and mixed model options all based on the same data model and service grid architecture.

<<< Download Microsoft Dynamics CRM for the Enterprise